Vera Wang branches out with cosmetics for Kohl’s

Things must be going very well for the Kohl’s / Vera Wang relationship. Not only have they renewed their license to manufacture Simply Vera by Vera Wang, but Kohl’s have also signed up to bring a Vera Wang cosmetics line into stores across the country from Spring 2012!

“As part of my incredible partnership with Kohl’s, I will now be able to offer women all over America my own personal regimen for skin care and makeup,” Wang told WWD. “It is an easy, light, modern and effortless approach to beauty and creativity. Like fashion, makeup is also transformational. I love the artistry of makeup to accentuate, enhance or create a mood for any time of day or occasion.”

Hmm…would you buy cosmetics from Vera Wang? I’m not sure I’m sold but I’ll wait and reserve judgement until after I’ve seen the product. It could be the next big thing…watch out Laura Mercier?


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